for advertisers

FreePokerAlliance is an international in-game advertisement network with regional labels and available in multiple languages. The network brings together communities of casual poker players, who play on a regular basis and spend an average of half an hour in the game.

There are two types games available in the system, FUN and VIP. The bulk of the traffic is generated in FUN mode while the subscription-based VIP game targets higher value players. We offer our advertisement space in the form of media packages or cost-effective prize sponsorship barter agreements.

The in-game advertisement platform enables our clients to reach their target audience effectively, using customized, timed, and animated ad surfaces. These ad solutions are incorporated into comprehensive packages for maximum exposure, branding, and promotional value, using all avaialble ad surfaces.

We aim to deliver unique promotions with content, which encourage the community to act on the message. We provide transparent and trackable reporting on all campaigns.

Media packages

ad surfaces
package 1
package 2
package 3
package 4
package 5
package 6

Banner
2 000 000
4 000 000
8 000 000
12 000 000
16 000 000
20 000 000

In-game animation + pop-up promo box
500 000
1 000 000
2 000 000
3 000 000
4 000 000
5 000 000

Lobby topbox + pop-up promo box
300 000
6000 000
1 200 000
1 800 000
2 400 000
3 000 000

Top position in lobby pop-up promo box
150 000
300 000
600 000
900 000
1 200 000
1 500 000

E-mail (to all users at label)
x1 / month
x1 / month
x2 / month
x3 / month
x4 / month
x4 / month

SMS (to all users at label)
-
-
-
x2 / month
x4 / month
x4 / month

*Game sponsorship (table, cards. background)
-
-
-
-
all surfaces
all surfaces

Price
3000 EUR
5000 EUR
8000 EUR
11000 EUR
14000 EUR
17000 EUR

You save
-
1000 EUR
4000 EUR
7000 EUR
10000 EUR
13000 EUR

*Game sponsorship add-on (table, cards, background): 4000 EUR / month

3 months
6 months
12 months

Long-term campaign discount
10%
20%
30%

Prize sponsorship barter packages

Advertise your products and services cost-effectively by utilizing our prize sponsorship barter packages. Under this advertisement offer you will get double the value of the offered prizes. The value of the items should correspond to the listed values in our rate card.

The prizes in the VIP system are available to VIP members (subscribers) in exchange for VIP chips. We advertise the VIP prizes along with our VIP membership services to both FUN and VIP communities throughout the entire FPA network or on local partner labels. The sponsored prizes are displayed in the VIP Store until the prizes are in store even if the barter campaign has expired.

ad platforms

Banners

The 120x600 banners appear in the game login, lobby, and table views in a fixed position next to the game area. Continuous game-play generates massive quantities of banner impressions, which appear for one minute sessions with each hand played.

In-game animations

The dynamic and customized in-game animations attract the attention of our players with their unique appearance, resulting in highly visible messages that generate increased click-through rates. The animations link to the pop-up promotional boxes, with the associated promotional message. The animations appear with every third hand played, or can be timed to a specific date and time to promote scheduled events. This promotional tool can be placed anywhere, in any size within the game area, creating endless options for tailored visuals.

Pop-up promotional boxes

The pop-up promotional boxes appear in the lobby and game area. In the lobby, it appears after login, when switching back to the lobby area, and when clicking on the lobby topboxes. In the game, the pop-up can be opened by clicking the in-game animations or the “Promotions” menu option. The box can contain images and texts with links of any size, allowing for detailed content and lengthy messages. The in-focus position and easy accessibility of the pop-up box raises click-through rates that can be further increased by securing the top position placement within the box.

Lobby topbox

The three promotional boxes in the top of the lobby emphasize the campaign message with extended visibility during the time the player spends in the lobby area. Clicking the topboxes opens the pop-up promotional box with the associated message.

Game sponsorship

The customization of the game area can be utilized by monthly sponsors through branded table surfaces, card backs, and backgrounds. In this open solution, our clients can place their brand elements in 3D and anywhere within the game area.

E-mail campaigns

Regular weekly newsletters to all registered players provide mass reach and can deliver detailed information on ongoing campaigns. This service is managed in cooperation with FPA member sites.

SMS campaigns

The availability of our mobile platform allows us to manage mass sms campaigns, which are highly effective in delivering personalized promotional messages. This channel reaches players away from their computers, thus complimenting the in-game advertisements.